The South Korean LG Electronics Company has published its mobile strategy for the year 2010. It is going to sell more than ten million of cell phones and smartphones. Also LG plans to release about twenty new models of smartphones this year and more than a half of them will be running OS Google Android. The rest models will be based on Windows Mobile and different Linux versions.

Meanwhile, LG will gradually reduce the number of mobile devices with Windows Mobile “on board”. It’s a notable fact for mobile application developers, because analytics couldn’t foresee such changes. Only in 2008 LG Electronics and Microsoft formed an alliance to join their efforts in mobile devices development. Even in 2009 an absolute majority of LG smartphones were developed on the Windows Mobile operating system, and LG Eve was the only phone on the Android platform. This year the situation has changed dramatically and it definitely will have action upon those companies who provide such services as mobile application development for Android and Windows Mobile.