Thousands of companies all over the world consider iPad not as a fashionable toy but an effective tool for promoting business. In order to ‘get into iPad’ they even change their business strategies.
The range of mobile
applications in the AppStore and in the department of the online supermarket iTunes Store where Apple sell apps for mobile gadgets is more than ten thousands of goods. More than 65 mln software development companies from Top-100 of the Fortune create or implement new mobile apps. Among them are Lowes, Hyatt, NBC Universal and Procter & Gamble.
iPad is used for attracting new users as well as for supporting and encouraging the company’s image. IPad software applications have been developed for restaurants, real estate agencies, travelling agencies, hospitals and educational institutions.
iPad gives many opportunities for online stores. Some online store owners have ordered the development of a free application for iPad in the form of a fashionable magazine where you can make purchases with just one click.



A 19-year-old boy from Tokyo (Takechiyo Yamanaka) who wanted to be one of the first iPad owners in Japan took his place before the Apple store almost 2 days before the start of sales. In the morning of the 28th of May, the about 1,2 thousand people formed a queue of 800 meters. A similar situation was usual also in other countries.